Each spring, the University of Central Florida 麻豆精品 S檚 Division of Graduate Studies honors student excellence in academic achievement, teaching, research, leadership and community service with the Graduate Awards of Excellence. Among the 2012-2013 award winners were two recent graduates of UCF 麻豆精品 S檚 Rosen College of Hospitality Management.
Dr. Anil Bilgihan and Heidi Albus, who both graduated in 2012, received the college 麻豆精品 S檚 Award for Outstanding Dissertation and the Award for Outstanding Master 麻豆精品 S檚 Thesis, respectively.
Bilgihan, who received a doctorate in hospitality education, won the award for the quality and contribution of his dissertation. His award-winning paper examined the concept of 麻豆精品 S渙nline customer experience 麻豆精品 S�, 麻豆精品 S渇low 麻豆精品 S�, and its role in influencing online customers 麻豆精品 S� loyalty to a hotel booking website.
麻豆精品 S淭his study provided further insights to the researchers and industry leaders regarding the impact of hedonic and utilitarian features of a booking website on the overall flow experience of consumers, 麻豆精品 S� said one of the ad hoc committee members for this award. 麻豆精品 S淭he findings are of practical importance to enhance the 麻豆精品 S榚-loyalty 麻豆精品 S� of consumers. 麻豆精品 S�
Albus, who earned a master 麻豆精品 S檚 degree in hospitality & tourism management, won the Outstanding Master 麻豆精品 S檚 Thesis聽award for quality and contribution of her thesis research. Her award-winning paper examined the effects of Corporate Social Responsibility (CSR) on service recovery in terms of customer satisfaction, repeat patronage, word of mouth, and consumer trust in casual dining restaurants.
麻豆精品 S淭he experimental design that she used in her thesis is interesting and we don 麻豆精品 S檛 see this type of data collection procedure in our field that often, 麻豆精品 S� said one of the ad hoc committee members for this award. 麻豆精品 S淚 believe her thesis will contribute more valuable theoretical and practical implications. 麻豆精品 S�